Step 1. Find out what’s important to the business owner
Step 2. Discuss the “Why” of the Business
Step 3. Establish company brand our the “why”
Step 4. Identify target audience/Market
Step 5. Discuss the problem we are solving
Step 6. Discuss costs and benefits of that problem
Step 7. Create message for audience highlighting costs/benefits
Step 8. Create Marketing plan
Step 9. Discuss correct platforms/outlets
Step 10. Marketing Process